The honest truth from a commercial photographer
โLearn from my mistakes!โ
My first big job as a photographer almost broke me! I remember going to bed after the last day thinking seriously about quitting, which horrified me as I loved creating images so much. Many years later I realized these growing pains are inevitable for someone starting their journey in a field they love deeply. Along the way I have made many mistakes but look at each a opportunity to humbly reflect and learn from. Understanding what they can teach me and how I can learn from them has put me in a position to prevent similar mistakes from happening again down the road.
๐๐๐ฌ๐ฌ๐จ๐ง ๐: ๐๐ข๐ฌ๐ญ๐๐ง ๐ฆ๐จ๐ซ๐, ๐ญ๐๐ฅ๐ค ๐ฅ๐๐ฌ๐ฌ
Inexperienced content creators love to talk about themselves and how amazing they are, just look and any Bio page. The first thing you want to do is listen, what is your client saying to you? Voice it back to them so they know they are being heard and understood. Simple but one of the most common mistakes people make.
๐๐๐ฌ๐ฌ๐จ๐ง ๐: ๐๐ข๐ฌ๐๐ฎ๐ฌ๐ฌ ๐ฆ๐จ๐ง๐๐ฒ ๐๐๐ซ๐ฅ๐ฒ
Starting out you are so eager to get paid work you donโt talk about money, youโre just happy what someone want to hire you, besides, discussing money offends many young creators sense of artistic credibility. Always discuss budget at the earliest opportunity. Itโs not about profit, itโs about time and how much is need to create the desired result for your client. Pushing this step down the road is a recipe for disappointment.
๐๐๐ฌ๐ฌ๐จ๐ง ๐: ๐๐ซ๐ ๐๐ง๐ข๐ณ๐ ๐ฒ๐จ๐ฎ๐ซ ๐ฌ๐ฉ๐๐๐
God is in the details and those little touches donโt go unnoticed. For example, something as simple as having a neat and well organized studio space. When youโre on the clock you do not want to be wasting your clients precious time with you looking for a a piece of equipment you have misplaced. Remember, a place for everything and everything in itโs place.
๐๐๐ฌ๐ฌ๐จ๐ง ๐: ๐๐ ๐จ๐ฉ๐๐ง ๐ญ๐จ ๐ง๐๐ฐ ๐ญ๐๐๐ก๐ง๐ข๐ช๐ฎ๐๐ฌ
Itโs so easy to get stuck in a particular way of doing things, theyโve always worked for you but what happens when that approach stops working? You will be seriously stuck while your client is wondering what is wrong. Always be open to experimenting and testing new techniques when shooting personal projects and not on paid assignments.
๐๐๐ฌ๐ฌ๐จ๐ง ๐: ๐๐จ๐ฆ๐ฆ๐ข๐ญ ๐ญ๐จ ๐๐จ๐ง๐ญ๐ข๐ง๐ฎ๐๐ ๐ฅ๐๐๐ซ๐ง๐ข๐ง๐
Having deep knowledge of the whole image creation process requires exploring parts of that process that you may not like or that feel unfamiliar and hard to learn. Committing to continued learning and broadening your knowledge only opens greater creative possibilities that you would otherwise have been unaware of if you had stayed inside your comfort zone. Challenging yourself to learning for your entire career demonstrates a commitment to your clients changing needs. Never stop being open to learn, relearn and explore.
There are so many lessons 25 years of professional work will teach you and as nice as it is to nail it for your client when the pressures on, you only grow as a individual when you are willing to admit to and adapt from your mistakes. Ultimately, if your clients keep coming back you know youโre on the right track.
I hope these insights have been helpful and given you a peak into the world of working as a professional photo + video creative.